Knew Productions was recently appointed by Nice-Pak International to document its production process across its three factories. The film was initially for use at a trade show in Amsterdam to display Nice-Pak’s level of expertise, and to showcase the state-of-the-art manufacturing facilities in operation across the group.
The project took Knew Productions’ Richard and our camera crew to all three of Nice-Pak’s premises in Flint, Wigan, and Magdeburg in Germany.
Richard said, “Knew Productions has an enviable track record working with manufacturing companies, and our clients in the sector span sites across the world. This video saves time and money because it eliminates the need for travel as it communicates the scale, expertise, quality, precision, and capability of Nice-Pak to potential customers.”
Later, another version of the film was created. The detailed edit shown at the Amsterdam trade show captured the intricacies of the process for the trade audience whilst a shorter edit was used on Nice-Pak’s website and social media channels. This demonstrates how flexible video can be - one film shoot can be re-edited for different purposes, its cost effective and efficient.
Alison Roberts, Communications and Innovations Manager at Nice-Pak International said, “We wanted to showcase Nice-Pak to a global audience through the video. Richard and his team filmed at all our European factories, with careful planning and collaboration ensuring that we captured the critical elements without disruption. In addition, Richard and the team worked to tight timescales to ensure we received the final version for an important industry tradeshow.
We chose Knew Productions because of their experience working within the manufacturing and healthcare sectors, their strong attention to detail, and creative flair. The Knew team were easy to work with and we are delighted with the result.
The video reveals the high standards we follow to maintain our position as a world leader in the production of wet wipes.
It was very well received when we premiered it at the trade show in Amsterdam.”
To see the Nice-Pak video, go to http://www.nice-pak.co.uk